r/marketing

no ‘b’ in thums up??

noticed there’s no ‘b’ in thums up drink and my brain is not accepting it, i swear it was “thumbs up” my whole life bro 💀

but why is it actually spelled thums up? was it a clever marketing strategy to stand out?

tell me i’m not the only one wondering about this 😅

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u/No_Growth6091 — 15 minutes ago

Why do some advertisers use agency ad accounts instead of running ads directly on platforms?

I have been noticing that some marketers prefer using agency ad accounts instead of running ads directly through their own business accounts on platforms like Meta or TikTok. From what I understand, it might be related to higher spend limits, account stability, or faster scaling, but I am not sure how common this actually is among professionals. For those who have tried both, what are the real advantages and disadvantages? Is it mainly for scaling, or are there other strategic reasons? Would love to hear real experiences from people who have worked this way.

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u/Enough_Payment_8838 — 3 hours ago

What is your take on Loyalty platforms (saas)?

I've seen a lot of posts from loyalty experts on LinkedIn and my brain is kind of flooded with this content. what is your take on these platforms, are they worth investing into? (For Example Fiona Thompson from Loyalty Lion, I like her Hot or Not series.)

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u/c1karann — 3 hours ago

트래픽 불균형 해소를 위한 실시간 인벤토리 보너스 자동 가산 시스템의 성과

콘텐츠 플랫폼을 운영하다 보면 주류 마켓으로의 트래픽 쏠림 현상으로 인해 비주류 섹션이 고사하는 문제가 발생합니다. 이는 마케팅 리소스의 효율성을 저하시키고 데이터 편향을 심화시킵니다.

유입 단계에서 세그먼트별 보너스 요율을 실시간으로 자동 가산하는 로직을 구축하면, 유입 단계에서 즉각적인 보상 체계를 통해 트래픽 분산을 유도할 수 있습니다. 최근 루믹스 솔루션을 도입해 이러한 자동 가산 로직을 고도화하고 있는데, 실제 사용자 유지율이나 이탈 방지 측면에서 어느 정도의 퍼포먼스 향상을 기대할 수 있을까요? 비슷한 시스템을 운영 중인 분들의 경험이 궁금합니다.

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u/petsonthego — 6 hours ago

Books for Business Owners

Hello, I own a business, is there a marketing book that you all would recommend me reading to fully understand marketing and the why behind it? We're growing at a good rate and its time I get serious about a genuine plan for marketing, rather than just "post cool stuff on social media".

I know this industry is inherently indirect results related but I want to be an open minded leader for my marketing hire that I'm planning on acquiring with my recruiting team, whether that be a director or specialist or whatever we feel fits the best need.

I'm not a bot, just a real business owner that now has a multi-million dollar business all the sudden and I need to get serious about how we represent ourselves and push the brand in the right way. Thanks in advance!

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u/stykface — 20 hours ago

how to find them mad marketing interns in SF?

where should I post this if I am looking for some mad marketing interns for initial stage/ pre seed AI company with a well backed founder.

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u/impelone — 17 hours ago

I asked AI 3 questions about my company. The answers were more accurate than I expected.

Been working on our positioning for the last year. Website copy, case studies, content, all of it.

The other day I asked an AI model 3 questions about our company based only on what it could find online:

  1. What does [Company] excel at?
  2. What should I not use them for?
  3. Who are their major competitors and how do they compare?

The answers were a lot more useful than I expected.

It gave me a pretty clear read on what seems to have landed, where people might hesitate, and who we’re likely getting compared to.

Basically, it reflected the reputation we’ve built online, not necessarily the one we think we have internally.

That part was worth seeing.

Anyone else tried this? Did it line up with how you’ve been positioning your company, or did it show a gap?

reddit.com
u/Unusual_Ad5663 — 20 hours ago
Week