u/Enough_Payment_8838

Why do some advertisers use agency ad accounts instead of running ads directly on platforms?

I have been noticing that some marketers prefer using agency ad accounts instead of running ads directly through their own business accounts on platforms like Meta or TikTok. From what I understand, it might be related to higher spend limits, account stability, or faster scaling, but I am not sure how common this actually is among professionals. For those who have tried both, what are the real advantages and disadvantages? Is it mainly for scaling, or are there other strategic reasons? Would love to hear real experiences from people who have worked this way.

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u/Enough_Payment_8838 — 1 hour ago

Streaming for 6+ hours and my phone dies every single time

I stream 5-6 days a week, usually 6-8 hour sessions. By hour 4 my phone is always dead. I use it for reading chat on a gooseneck mount, checking alerts, and sometimes as a backup cam angle. On top of that my laptop running OBS needs to stay charged, and my wireless earbuds die around hour 5 if I forget to top them up before going live.

The annoying part is I never have time to charge stuff properly before stream. I usually realize my phone is at 20% like 10 minutes before I go live and then it's a scramble. And if I'm doing an IRL stream or moving between rooms I need something I can grab and go, not a cable spaghetti situation tied to my desk.

How do you guys handle keeping all the side devices alive during long sessions? Especially phone and laptop and wireless peripherals.

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u/Enough_Payment_8838 — 1 day ago