r/influencermarketing

Hello everyone. I am looking for assistance from content creators, influencers, accounts with large followers or anyone who can help me to share my campaign. I am running a personal cause fundraising campaign to complete my final semester computer science degree. I possibly have to drop out in the last semester before graduation due to family issues. I am rasing funds so that I could finish my last semester and graduate successfully. I will be able to pursue my career and secure a stable and better job prospects to support my mom.

I'd be grateful for any assistance you could provide 🤝🙏

I have shared full details about my situation and proof of my offer letter, scholarship, loan and waiver conditions for transparency in the comment section below 👇

Hi there! My name's Tucie because my mom, who does have a PHD in English, misspelled Lucie. I'm looking for someone who will help me do outreach and negotiate brand deals for me.

I started an Instagram account about 5 months ago and have already grown it to almost 130k followers. The absolute lowest average I get per video is 20-50k. Medium range is 200-500k. I probably have a video once a week get 500-1mil and every other week 1mil+. My stories average 2-3k+ daily.

I've started to post the same content to Facebook and TikTok last month. Those accounts don't perform as high just because they're newer. Facebook is annoying, but TikTok I already saw a +1500 follower count in under a month: I know it'll get there and quickly. I'll add be adding YouTube shorts into the mix at a later time. If you'd like to peep, my socials are by this username.

And I don't know if this is helpful or not, but I am a sales coach with 5+ years of product and event marketing. I actually own and operate my own outreach agency for something totally different: point is, I'm a very easy client to work with. And in addition to that, I gave my hand at TTS and UGC content for 6 months. I don't totally hate it, but decided it's something I'm not into as a full-time gig. Though in my very short time of doing that, I've generated company's GMV upwards of 25k+ for three months consecutively on TTS WITHOUT that level of engagement that I have on Instagram.

TLDR even though my following may be a bit smaller than average, the engagement I get is insane and I also have loads of sales experience.

Thanks!

Hi all, I am running an AI influencer account on tiktok. I have just reached 10k+ followers and I am thinking about being more serious with this. so my content are usually around OOTD and lips sync and some dance trend mix with background lore to define my AI character. I am not doing that kind of sexy stuffs or visual attraction (like colored skin girl wearing Chinese clothes and dance) My viewers are around 70% male and 30% female and followers are 95% male and 5% female (I'm trying to improve this) which is hard for me to get a brand deal as most of my followers and viewers are male. I am trying to push more contents like GRWM and OOTD to have more female viewers and followers. so I just wonder how do small creators get brand deals ? What should I start to do ? like building a portfolio ? or reaching out to brands ?

Has influencer marketing been a better strategy for your product/service over running ads?

How are you finding influencers? Is it really just searching on instagram and TikTok (is it called searching on TikTok? I’m sure I’m showing my age a bit here, but I don’t have a TikTok account) and sending them a DM?

I’m looking to make 5 portfolios for UGC creators this week to add to my portfolio pls dm I’ll share what I can do

Okay...so I have been hearing these questions for a while in this sub:

Does influencer marketing work? Is it still worth it in 2026? What are the best influencer marketing tools?

I'll try to cover all these questions and more in this post. I have worked with 60 or so brands in the last 7 years and noticed a clear pattern of what works and what doesn't?

Does influencer marketing still work?

It it doesn't, people like me will be unemployed and brands won't be spending millions in this channel.

But yes, there are cases where it won't work. If you resonate with either of these, you probably shouldn't focus on influencers at this time:

-You are treating influencers as a sales channel. This is a big NO. Influencers generally bring indirect revenue in terms of brand awareness, cheaper CAC/CPC's, spike in organic traffic, follower growth. To sum up, trackable sales are just 20-30% and rest is indirect revenue.

-You are selling cheap/dropshipping products that has no real value. These are commodities which is being sold in every other website. Ever experienced no response from creators? This might be the reason why.

-Stay away from one-off campaigns. You'll just lose your time and resource trying to score working with just a handful of creators.

Now, we have established what doesn't work, I'll share what I've seen actually work with influencers?

-Play the long-term game, give at least 3-5 months and that's when the real impact starts to show. We have seen increase in overall sales week by week and month by month. There have been instances where brands were running out of inventory every single month but this part comes much later (month 5/6 onwards).

-Whether you are running a seeding/affiliate/paid campaign. You should have a clear objective of how many influencer you should work with every month. I'd recommend at least 25 every month for affiliate/seeding campaign and 10-15 for paid campaigns. This isn't enough but still a decent number to move the needle for you.

-Double down on what's working. There will be top-performers every month and your job will be to identify them and lock-in 2x-3x more collaborations.

Influencer marketing is operationally heavy and it requires a lot of time and proper systems to make it work.

If you don't want to spend too much on tools and agencies. Just do it on your own. You can even hire VA's from Upwork who can take care of prospecting.

But if you have the budget, tools will make your life easier. Another great addition would be to hire an influencer marketer, you can find good ones for <$10/hour.

These are some of the tools which I believe is value for money.

1. Mighty Scout- This is cheaper than the rest and have a month on month plan.

2. Modash- They have the best influencer discovery imo, but they'd cost you a bit more.

3. Influencer Hero- This is also a good tool but have a 3-month commitment.

DO NOT waste money on over-priced tools which will lock you in on a yearly plan and cost you $15k+. They are just a waste of time and money.

DM me if you need any guidance or have any questions.

Hi everyone! We're exploring influencer marketing and want to start small to test traction. We want to target 50 - 100 microinfluencers per month in the US.

Does anyone have any recommendations? Agencies or platforms?

How are those of you starting an agency handling influencer campaign management on a low budget?

I’m currently building my agency on a very lean budget after losing my job, but I already have quite a few people interested in joining the agency or working with me on campaigns.

On the branding side, I already have everything organized , social handles, brand direction, and the legal side are in place.

From past experience, I’ve already worked with platforms like Klear and Traackr, so I know what strong enterprise tools can do. The problem is that right now I simply don’t have the budget for those kinds of platforms.

What would you recommend instead?

Because of the type of clients I plan to work with, it’s really important for me to be able to:

- evaluate influencer performance

- track EMV

- analyze sentiment

- manage the workflow with influencers

- handle as much of the process as possible, from discovery and vetting to campaign execution and reporting

Would love to know what platforms, systems, or lower-cost stacks you’d recommend for someone in this stage.

With the current global crisis, a lot of employers decided to lay off even their good employees. My partner, who worked for a Polish marketing agency, was laid off as influencer marketing specialist just days after they gave him an offer for promotion and salary increase. He is the only one working overseas(we’re from the Philippines) and I think their team are all from Poland. Unfortunately, they needed to lay him off to manage costs. I know this is a long shot but I really want to help him. I saw how hard he worked and how the influencers he worked with were very much happy, as well as his employers. Not being biased here, but he is really smart - graduated from the top University here in the Philippines, very much driven, keen to detail, follows through, and easy to train. He is great with project management as he can handle different tasks at hand. He is doing his side hustles for now but is open to work. If you need someone to manage your admin work, managing comms with influencers or reaching out to them, and doing other tasks for you, please message me. I’ll be happy to share his profile via LinkedIn. Thank you to anyone who will notice. 🥹

I have a Constrution Materials Supply Business and I need a real good creator/influencer to make my business reach more and get more sales.

Today I saw an expense tracker app that was making very little money because the developer wasn't good at distribution.

Then he partnered with an influencer on a revenue-sharing model, and the app grew from $300 to $35,000/month. That’s a huge jump. Later, the app owner realized that combining revenue sharing with a fixed monthly retainer worked even better.

It might pay less in the beginning, but in the long run it could be much more rewarding.

Now I’m curious to learn from influencers:

If an app is good, already making some money, has good ratings, has the potential to become huge with the right visibility, similar app in the niche making great money and fits an influencer’s niche - are established influencers open to revenue-sharing deals?

Hi everyone,

I’m currently building a small API tool called Linkflux that generates and manages affiliate redirects for Amazon.de.

The goal is to make it easy to integrate affiliate links into automation workflows with tools like n8n.

Example workflow:

Deal RSS feed

↓

n8n workflow

↓

extract ASIN

↓

call Linkflux API

↓

generate Amazon.de affiliate shortlink

↓

auto post to Telegram / Twitter / WhatsApp

Current features:

• API to generate Amazon.de affiliate redirects

• shortlinks

• click tracking

• bot filtering (to avoid attribution loss from preview crawlers)

• Productboxes for your own Website

The tool currently focuses on Amazon Germany, since many deal channels and creators in Europe rely heavily on Amazon.de affiliate links.

I’m curious:

• Would you use something like this in your n8n workflows?

• Are there features missing that would make it more useful?

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I’ve been managing a small creator page and noticed posts with early engagement (likes/comments within the first hour) tend to perform better overall.

Tested something recently where I used a service to add a few likes and comments right after posting. Nothing crazy, just enough to make the post feel active.

It didn’t blow up or anything, but the reach was slightly better compared to posts with zero early interaction.

Now I’m wondering if this is something others are quietly doing too? And if yes, how do you keep it looking natural and not spammy?

I'm researching workflow pain points in influencer talent management, specifically how managers handle 10+ creators each running multiple brand campaigns simultaneously. Do you use a dedicated tool, spreadsheets, or something else? What breaks down most often?

Genuinely trying to understand if this is a solved problem or not.

I have an X account with over 10k followers and was wondering if anyone has a website they would recommend to connect me with brands for sponsored posts... any help appreciated

Multiple dashboards, different approval flows, different payout rules, different reporting quirks.

At what point does “diversifying platforms” start costing revenue?

Anyone consolidating their stack this year, or still spreading risk?

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