What makes you choose who your commercial insurance agent will be?
I am a commercial risk advisor and insurance agent who only works in tech/ digital media companies in the US. I will stop there to avoid self promotion.
My biggest frustration comes from having to prospect. My skillset is in insurance and tech (I worked in software and cybersecurity before commercial insurance) and absolutely not in sales.
I find myself going up against shitty agents who are great salesmen all the time and I feel I am constantly watching these used car salesmen just dominating because they know what to say, where to apply pressure etc etc.
Insurance is something you cannot test out until you need it, so as much as I hate to admit, I need to learn this dance because I believe my value only becomes evident when a client needs to claim.
So how did you pick your agent?