Obviously, so many functionalities have switched to online. nowadays we get to actually customise and have a detailed visualisation of the cars we are interested in buying using 3D etc.
Ideally I like YouTube and TikTok because they cover the specs and functionality of the car.
There are people that still prefer going to dealerships. But I’m curious, what are your thoughts?
Obviously nowadays buying luxury cars has shifted to online tools. Like we get to actually customise and have a detailed visualisation of the cars we are interested in buying.
Majority of luxury car brands have shifted to the use of not just websites and social platforms but also 3D configurators to make this process immersive, lively and easy.
What are your thoughts on your car purchase experience?
I come in peace.✅
Y’all this is a UG university project and I need max responses to submit.
I’m researching how digital experience offered by luxury brands influence a customers’ willingness to buy a luxury car.
Here is the link if you missed it the first time.
https://forms.office.com/e/WKGSFzRTWf
Thank you for real.