u/DelayStunning397

▲ 1 r/PPC

I’m running a Meta lead gen campaign for an HVAC client in San Antonio, Texas. Right now everything is in English, but the client suggested launching a Spanish version since there’s a large Spanish‑speaking population in the area.

For those of you who’ve run bilingual campaigns in the U.S. (especially Texas/Florida/California):

Is it better to:

  1. Run Spanish‑only creatives + Spanish copy in a separate ad set inside the same campaign (shared budget + shared optimization), or
  2. Run a completely separate Spanish campaign and keep the languages fully split?

I’m trying to figure out what performs best in terms of delivery, optimization, and cost efficiency. Any real‑world experience or data would be super helpful.

Thanks in advance.

reddit.com
u/DelayStunning397 — 6 days ago

I’m running a Meta lead gen campaign for an HVAC client in San Antonio, Texas. Right now everything is in English, but the client suggested launching a Spanish version since there’s a large Spanish‑speaking population in the area.

For those of you who’ve run bilingual campaigns in the U.S. (especially Texas/Florida/California):

Is it better to:

  1. Run Spanish‑only creatives + Spanish copy in a separate ad set inside the same campaign (shared budget + shared optimization), or
  2. Run a completely separate Spanish campaign and keep the languages fully split?

I’m trying to figure out what performs best in terms of delivery, optimization, and cost efficiency. Any real‑world experience or data would be super helpful.

Thanks in advance.

reddit.com
u/DelayStunning397 — 6 days ago
▲ 4 r/PPC

Hey everyone,

We're running Meta Lead Ads using Instant Forms and we're having an issue with notifications.

We have the Meta Business Suite app installed. We do get push notifications when a lead starts a conversation in Messenger, but when someone completes an Instant Form directly, we don't get any notification at all. We have to manually go into the Leads Center in Business Suite to check for new leads.

We normally don't use a CRM and just rely on Meta's native Instant Forms + quick manual follow-up. My questions are:

  1. Is there a built-in way in Meta Business Suite (or the app) to get push notifications (or even email alerts) when a new Instant Form lead comes in?
  2. Has Meta improved this recently? (We're in 2026)
  3. Or do we basically need to set up some kind of integration (Zapier, Make, LeadsBridge, etc.) or install a lightweight CRM to get reliable real-time notifications?

Would love to hear what’s working for you guys, especially if you’re also keeping things simple without a full CRM.

Thanks!

reddit.com
u/DelayStunning397 — 14 days ago

Hey everyone,

We're running Meta Lead Ads using Instant Forms and we're having an issue with notifications.

We have the Meta Business Suite app installed. We do get push notifications when a lead starts a conversation in Messenger, but when someone completes an Instant Form directly, we don't get any notification at all. We have to manually go into the Leads Center in Business Suite to check for new leads.

We normally don't use a CRM and just rely on Meta's native Instant Forms + quick manual follow-up. My questions are:

  1. Is there a built-in way in Meta Business Suite (or the app) to get push notifications (or even email alerts) when a new Instant Form lead comes in?
  2. Has Meta improved this recently? (We're in 2026)
  3. Or do we basically need to set up some kind of integration (Zapier, Make, LeadsBridge, etc.) or install a lightweight CRM to get reliable real-time notifications?

Would love to hear what’s working for you guys, especially if you’re also keeping things simple without a full CRM.

Thanks!

reddit.com
u/DelayStunning397 — 14 days ago