I have a couple of questions about FB demos.
If I have two separate UGC ads from Billo creators:
Do I target the same demographics with both ads or different demos?
If I target different demographics, do I change major factors (like gender and age) or just minor ones (like income)?
How do I know what demos to target?
This is specifically for a POD store with quasi-political merch.
Is UGC ever effective for online craft sales, specifically handmade craft supplies on Etsy? I've been looking at UGC creators on Billo and there are a few people I think could do crafting videos using supplies from the store. It could start out pretty inexpensively, but what's the potential return on investment? Is it a waste of money?
Is UGC ever effective for Etsy sales? Specifically for craft supplies? I'm looking at UGC creators on Billo and there are a few I think could do crafting video using supplies from the store. I can start out pretty inexpensively, but I don't know if there would be any potential return on investment there. It makes some sense. Crafting vids are huge, and I could link to the store in the description. But I don't want to waste money either.