Honestly what is going on at BAB?
So I’m very much an in store person. I like to stuff my own bears. But most of the bears they have in store are so ugly! They have so many adorable bears online, but they’re online exclusives or they just don’t have them in some stores. Instead they have multiple Cinimaroll reskins (I love the Sanrio line but I don’t need 5 of the same bear in a different pattern, normal Cinimaroll is fine). Also why don’t they cater to their adult demographic? Especially in this economy, not many kids are getting bears anymore because they can’t afford it. They know adults love the brand, so why don’t they just make some cuter designs? I don’t understand it! The only release I’ve liked this year is the sugar cookie releases and gingham Pawlette, which is a Pawlette reskin and I’ve not been near a store in a while so I don’t know if she’s in stores. It just baffles me that Build a Bear can’t understand their demographic better