Startup founders: How did you get your first users, and were ads worth it?
Quick question for founders and builders.
After launching your product, how did you get your first users to actually visit and sign up on your platform?
Did you use:
- Facebook/Instagram ads?
- Google Ads?
- TikTok content?
- SEO?
- Cold outreach?
- Referrals?
- Reddit and community posts?
What worked best for you?
And for those who ran ads:
- How much did you spend?
- What was your cost per user?
- Did the users actually convert and stay?
- Was it worth it?
I’m especially interested in learning:
- How to onboard the first users
- How to get visibility when nobody knows your startup
- Which marketing channels delivered the best ROI
Would love to hear your real experiences, lessons, and mistakes to avoid.