u/cv-match

A lot of advertisers track “signups” as the primary conversion event. That works fine until bots and scam traffic figure out the pattern.

The result is traffic that clicks the ad, fills out the signup form, then disappears immediately. No engagement. No retention. No purchases. Just enough activity to register as a conversion.

The problem gets worse because ad platforms optimize around the signals you feed them.

If Google or Facebook sees a source producing large numbers of cheap “conversions,” the system starts allocating more budget there. Over time, campaigns drift toward low-quality inventory because the algorithm interprets those fake signups as success.

This is why campaigns often look great during the first few days of broad targeting. The platform is still exploring. Once optimization settles in, performance can collapse because the model has learned the wrong lesson.

Tracking deeper actions matters. Activated accounts, meaningful session time, purchases, replies, retained users, or anything expensive for bots to fake.

If you report shallow conversions, the ad platform optimizes for shallow users.

while developing, i asked to add a quality docs sytem. it did, but then it changed how my whole site was rendered. and stopped working reliably. i dind't realize how broken it was until like 40 chats later... preview was fine, but home page was busted permanently.

so i decided to fork it (just in case), then revert. revert *didnt fix it*. lovable support said "we don't support this kind of tanstack app". i said "but your agent made it". they said sorry, and gave me some credit back.

nice... but i really loved the site!

so, i synced to github, pushed it to cloudflare. spun up a supabase nano. migrated. exported all my csvs. imported them. and it took me 3 hours

side effect? site is 5x faster, more traffic, more users. i have 20 real users now, before was struggling to get 1.

lovable is the best protyping and v0 program out there in many ways. but they are NOT a good place to host a busy site yet.

exporting is hard, but with codex, it wasn't too bad. upside is: site fits nicely on a free cloudflare plan and a free supabase nano db with 20 users and now i can safely grow if i need to!