I’ve been using Claude Code for a while now, and I think I finally figured out why some people get insane results… while others just get “cool experiments.”
At first I didn’t think much about it. I thought skills were just a small feature. But the more I use it, the more I realise it’s basically… experience.
Like, Claude can generate anything. That’s not the problem.
The problem is... does it know what actually works?
If your skill is basic, the output feels like an intern trying to figure things out. It kind of works, but it’s not something you’d rely on.
But if your skill is based on something you’ve actually done, tested, refined… the output is completely different.
That’s why a lot of stuff you see on YouTube looks cool, but feels kinda experimental. Not really something you’d plug into a business and trust to run.
A simple way I think about it..
Imagine someone like Alex Hormozi. He has a very clear system for content that drives growth.
If you turn that into a skill, now you’re not guessing anymore.
You’re just running a proven system... faster and at scale.
We saw this ourselves.
We’ve been building Voice AI systems for clients for a few years now, so we already know what works and what doesn’t.
When we started turning that into skills, everything changed.
It stopped feeling like “building” and more like just deploying what we already know works.
Then we tried applying the same idea to other parts of a client’s business.
Instead of guessing, we:
- look at what they’re already doing that works
- map out their SOP
- turn that into skills
So the system doesn’t just function… it keeps their current results and makes it easier to scale.
At that point, it’s less about hiring and training more people, and more about just spinning up more agents using the same logic.
One thing that probably gave us an edge..
We’ve spent a lot of time working with GoHighLevel’s API.
So combining that with Claude Code skills makes building CRM automations way faster for us.
Anyway, I’m curious if this is just me or others are seeing the same thing.
Also… would it be useful if I shared a basic “starter” skill setup for running GoHighLevel with Claude Code?
Not trying to sell anything, just something people can use as a base instead of starting from zero.
If that’s interesting, upvote this post and let me know in the comment..
Edit: Didn’t expect this to get this much attention. Appreciate everyone sharing their thoughts and experiences here.
We’ll keep building in public and share what we’re learning along the way. If you’re interested, feel free to follow. We also putting some useful resources in our profile.