Very low Etsy search traffic even after improving listings — feeling discouraged
Hi, I could really use some honest feedback because I’m kind of hitting a wall.
My Etsy shop is about 4 months old and has around 82 active listings. I sell shirts and stickers in the chronic illness / neurodiversity niche. Shop link: healingjoys.etsy.com
Questions:
I’m getting very few visits from Etsy search compared to my total traffic. Based on my shop and listings, do you see any obvious SEO issues that might explain this?
Does my overall keyword strategy / niche targeting look clear enough for Etsy search, or does it seem too broad or confusing?
Answers from the guidelines
I started this shop because I wanted to create designs that feel validating and supportive (sometimes a bit humorous) for people dealing with chronic illness, disability, and neurodiversity, like me :)
Before opening and while improving the shop I’ve been researching Etsy SEO, keywords, competitor listings, and mockups. Recently I updated many listings according to the new 2026 Etsy Algorithm (titles, tags, descriptions, photos) to try to improve search visibility.
Stats from the last 7 days:
- 96 visits (10 from Etsy search, 58 from Etsy app & other pages)
- 43 item favorites
- 0 orders
- running Etsy ads
Thank you SO much!