▲ 14 r/musicbusiness
What’s one thing newer artists underestimate when trying to build a fanbase?
A lot of people focus only on dropping music, but the artists that actually stick usually build a full world around themselves. The music matters obviously, but so does identity, consistency, visuals, community, and personality.
Curious what everyone thinks newer artists overlook the most right now? What makes YOU pause and want to invest your attention to a new artist?
u/ServingSoundsHQ — 3 days ago