Exploring a tool idea for SMEs, looking for feedback!
Hihi, im a student in Singapore looking into an idea around how small-medium service businesses can better understand and respond to real customer demand online.
i started noticing that for some services, especially home services like aircon repair/servicing, people often make public posts like “anyone can recommend a good aircon repairman?”.
The idea im exploring is a simple tool that helps SMEs pick up these posts earlier, figure out what the customer needs, and prepare a useful reply that the business owner can review and respond themselves. Also, just to emphasise, the business will respond as the business, not by pretending to be a satisfied customer. For now, i've built the tool now specifically for home service businesses, collecting over 100++ clear demand posts per month, via whatsapp.
However, i'm still unsure whether this is only valuable for very specific, high-intent service categories, or whether there’s a bigger SME use case here around spotting demand signals and engaging more helpfully in online communities. Would you find this useful, and is there anything about working with SMEs I should know before I go further with this?"
Would love honest thoughts, especially from SME owners or people with SME sales/marketing experience. Thanku so much!! :")