u/Glittering_Turnip977

If you think all this global drama, fuel spikes, shipping chaos doesn’t touch your Amazon biz… nah, it already hit. Amazon just slapped a 3.5% “fuel and logistics” surcharge on FBA fulfillment fees starting April 17, and yeah it’s not on your selling price, but it still eats straight into your margins. And let’s be honest, once Amazon adds a fee, it’s game over, that thing is staying forever.

We’ve all seen this movie before with storage fees, referral tweaks, “temporary” surcharges that somehow stick around. Same vibes here. Amazon isn’t taking the hit, they’re passing it right to us, so now margins get tighter, break-even SKUs start bleeding, and if you’re running heavy ads, it’s even more brutal. Low ticket stuff? cooked. So what’s the move now, you bumping prices, trimming ad spend, killing off weak SKUs, or just tanking it and hoping it works out? Because real talk, this doesn’t feel temporary at all, this feels like the new normal. Curious how everyone else is playing it.

Starting April 17, your fulfillment costs go up. Simple as that.

They say it’s “fuel and logistics”
Sellers hear “profit just shrank”

What’s the play here?

https://preview.redd.it/3lh379w1kivg1.png?width=1236&format=png&auto=webp&s=58c673bc8c046a698c895181eae424ca8db80993