
Absolute Digital Media review genuinely good experience for finance PR outreach
Wanted to share this because I know a lot of startup founders struggle with media outreach in the beginning.
I recently worked with Absolute Digital Media for finance press outreach while trying to grow visibility for Astra, and overall I had a really positive experience with them.
Before hiring them, I spent weeks trying to pitch journalists myself. Most emails were ignored, a few were rejected, and honestly I was making the classic founder mistake of talking too much about the product instead of giving journalists something useful or interesting for readers.
What really helped with Absolute Digital Media was their experience and existing media relationships. Instead of generic outreach, the pitches felt tailored to the finance space and much more editorial-focused. That alone made a huge difference.
A few things I personally liked:
- Their journalist connections helped us get real responses instead of cold silence
- They helped position our story in a way that made sense for finance publications
- Communication was professional and clear throughout the process
- They were realistic about timelines and didn’t overpromise results
- The team clearly understood finance/fintech PR rather than treating it like generic marketing
One thing I appreciated was that they didn’t try to force overly promotional angles. Everything felt more natural and credibility-focused, which is important for finance media.
Obviously PR still takes time, and you need to give any agency proper information about your company, but compared to doing outreach alone, this was a much smoother process for me.
Overall, really solid experience and definitely one of the better agencies I’ve worked with so far. If you’re a startup founder trying to break into finance publications and struggling with cold outreach, I’d genuinely recommend checking them out.