u/Dunk1in

Another Platform Failure...

I find myself reflecting a lot on the quality of television shows and movies lately. Mostly, I find myself disappointed. And I feel like NBC messed up and is falling in the same traps as other platforms. They lost trust in the audience and forgot for whom they make these shows. They are making shows for themselves at this point, because they certainly dont listen to the viewers.

This is reminiscent of The Office which had poor ratings in season 1. But they listened to the audience who said, market this better, and NBC did. Now The Office is literally their cash cow.

A 96% audience score is phenomenal. Its competitive in the same target audience as Bridgerton and is outscoring it. It was marketed poorly, we know this, but we also can see how loved it was. This show brought me back to the way all of these other shows used to be. Quality entertainment. No agenda. Something for everyone.

Now, NBC continues to follow other platforms lead... they tell the audience they're wrong. That continuing it would cost too much money. Instead of trusting the viewers and saying "maybe youre onto something here".

Imagine if they'd canceled The Office after the first season when they initially wanted to. There is a growing period in niche shows like this. Word of mouth takes a while when they dont invest in the marketing and place it where they should.

But platforms like NBC, Netflix, HBO... they all keep asking "why arent you watching" and the answer is "you lost trust in us, so we lost trust in you. We tell you very plainly what we like, and becauss it's not a blockbuster or not what we expect, its somehow less worthy." What happened to normal feel good shows that were just worth making?

Just my two cents.

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u/Dunk1in — 1 day ago