BHP’s CFO said something this week that explains the copper trade better than most price charts.
Vandita Pant told the Macquarie Australia Conference that BHP is seeing more international generalist investors come onto the register because AI demand is making copper exposure more valuable. These are not only mining specialists looking at grades and quarterly production. They are broader investors trying to get AI exposure without betting on which chip company, cloud platform or data center operator wins the next cycle.
Her line was pretty direct: investors like electrification and AI, but they do not want to pick winners, so they go upstream and ask where the bottleneck is. The answer was copper.
That is a cleaner way to look at the market. AI still gets talked about like a software race, but the physical side is getting harder to ignore. Data centers need power. Power needs transmission, substations, transformers, backup systems, cooling infrastructure, grid upgrades and a lot of copper-heavy electrical equipment.The other detail from BHP matters even more. Copper has now passed iron ore in the company’s earnings for the first time, helped by AI-fueled demand and stronger prices. For a company built around the world’s basic industrial materials, that is a pretty loud signal. Copper is no longer sitting in the background of the portfolio.
This is why smaller copper names are getting more interesting to watch. The majors tell you where big money is already comfortable. The juniors tell you where the market may start looking for the next layer of supply.
NovaRed’s latest update fits that timing. The company appointed Gregory Fedun to its advisory board on May 7, 2026. He brings more than 30 years advising public and private companies across natural resources, project development and capital markets. His background also includes work across North America, South America, Africa and the Middle East, advising the Al Mualla Royal Family on international projects and helping facilitate a $70 million business combination involving Anadarko Petroleum.
That is useful because Wilmac is moving into the kind of stage where technical work and capital strategy need to line up. NovaRed says Fedun will help with development pathways, strategic partnerships and capital markets strategy as the company advances the Wilmac Copper-Gold Project.
Wilmac gives the company a simple copper frame: roughly 16,078 hectares in British Columbia’s Quesnel porphyry belt, about 10 km west of Hudbay’s producing Copper Mountain Mine. The project has district context, scale and a copper-gold angle in a jurisdiction investors already understand.
The point is not that an advisory appointment changes the rocks. It does not. The point is that copper is becoming easier for generalist capital to understand, and juniors need people who can translate a technical project into something capital and potential partners can actually work with.
BHP is showing that large investors are moving upstream for copper exposure because AI infrastructure needs the metal. NovaRed is adding capital markets and project-development experience around Wilmac at the same time copper is getting pulled into a much broader investor conversation.