u/Bulky_Detective9951

So at my job I started a role as PPC and they gave google ads, now I've a basic knowledge of ads about the campaign and all but they expect me to be full-fledge guy, like I must know about targeting, other platform targeting then retargeting and then tracking, like I'm learning about this. so I want help from guys to what things I should start at first then gradually increase my knowledge. and here I'm not talking about the basics that I got I want like if I give you client what kind of way you starts doing the google ads marketing. for example let's a healthcare clinic for physiotherapy.