Company Pride
How do you detach from this church of Apple cult mentality? With the new sales metrics and services focus shift of Apple Retail, working here fucking sucks now and I don’t have any company pride left to give. This place has sucked the soul out of me.
I’m in therapy right now and something that has come up is how my identity has been tied to Apple. In my opinion, working for Apple indoctrinates you to prioritize the company above yourself, give daily gratitude prayer for the "amazing opportunity!" it is to work for this company, and instill their values to your personal life. You can never get away from it. The constant reminder that it's harder to get a job at Apple than it is to get in to an Ivy League school is cringe. It's a false equivalent! #1: You gotta be able to afford that school, #2: You can't compare a shitty retail job to a prestigious school education that will get me a better paying job. See what I mean?
For context, I'm an Operations Specialist. Being in Ops feels like a dead end. Managers literally don't give a shit about you or your development unless you're on the floor selling for their priority metrics. But guess what Manager, we can't sell shit if it's stuck on a pallet that's been sitting in the corner for hours and I'm out on the floor selling not prioritizing my Orchard Operations metrics. They don't realize that our work is also a priority and part of the customer journey/experience. Meanwhile Manager shit for brains gets a fat bonus for all of our hard work meeting Store Trends Report goals. You yourself may or may not get your shitty $100 gift card "Applause Bonus" or some slave stocks and shit raise in your review for all your hard work to meet these new commission style metrics. Kick in the balls when we celebrate the billions in revenue year over year. But please be grateful for your job and benefits from Queen Lesbian Hair's latest Hello video. Sure Jan. Homegirl Deirdre is so out of touch with our reality of interacting with customers and our experiences. Her store visits are incredibly disruptive and it's just a dog and pony show. How's that for Pulse feedback? lol FYI your responses are not anonymous. They are confidential. Big difference.
Here are some things I've started doing to help my mental health:
- Putting away any Apple logo items and not wearing them except my Apple shirt to work. Hard to put away the products I own them all. Lol But I cover up the logo when I can like having a non Apple Store case on my phone.
- I leave the store on my lunch breaks to get away from this shit hole and so nobody asks me questions.
- I don’t hang out with coworkers outside of work. Love some of them but we always end up discussing work matters and I don’t want to do that anymore. I also blocked them all from my social media.
- Leaving work on the dot and answering no questions after I clock out.
- Using all my sick, vacation, and leave time. Fuck this place I’m taking back every single second that they’ve stolen from me.
- Force myself to do hobbies after I get off work (cooking, hiking, reading, video games, movies, tv). I pour so much of my energy to my work because I care about doing a good job, at the end of my shift I have no energy to do anything else when I get home. I get stuck ruminating on the day of what I didn't finish.
- Working on my exit plan. Looking at other jobs outside the company. This is scary but I'd never thought I'd feel this way until this past year. I no longer align with this fake culture and shift in the company. Everything is a theatric and I have no patience for it anymore. I can't be my authentic self anymore.
- Saying no. I removed myself from anything extra that's not in my role guide. I have been doing so much extra shit that has gotten me nowhere but added stress. Volunteering, Engagement Team, Employee Health and Safety Team, Apple Camp, Visuals, ISE's, Apple Events, NSO Mentor, DNA's, and anything else extra curricular. I'm done. Only thing I'm trying for are CE's to get experience. Not sure if that will be a ticket out of Retail now since they don't do job offers anymore like they used to. We're just retail scum to corporate people that don't have a retail background doing their slave labor.
Would love to hear how you guys detach from Apple and not bring that shit home. Hope everyone is doing well! Hang in there.