u/AlternativeMonk9478

Researching How Influencers Impact Beauty & Skincare Purchases — Need Responses-PLSS

Researching How Influencers Impact Beauty & Skincare Purchases — Need Responses-PLSS

Hi everyone,

I’m an engineering student currently working on an Entrepreneurship and Intellectual Property Rights (EIPR) research project focused on how influencer-based social media marketing affects beauty and skincare purchasing decisions.

As part of the study, I’m collecting responses through a short survey to better understand:

  • how consumers interact with beauty/skincare influencers,
  • what factors influence trust and purchase decisions,
  • and how social media marketing impacts buying behaviour.

If you actively use social media platforms like Instagram, YouTube, or TikTok for beauty/skincare content, your response would be really valuable.

The survey is anonymous and only takes a few minutes to complete.

Survey link: https://forms.gle/j9tPK3gBwbNqxRVx8

Thank you for your time and support. I’d also appreciate any suggestions on improving outreach for the study.

u/AlternativeMonk9478 — 3 days ago