I will try to translate the ad best i can. First woman A goes into the store to look for vacuums, where woman B approaches her and asks her if she is a mother then says “Let me guess, 5 years old?”.
Woman A: “Four, but he is very naughty.”
Woman B: “I have two kids, its a chaos when they come back from the school.”
Woman A: “Same happens when we come back from the park.”
Woman B: “I recommend this vacuum as a mother.”
Woman A: “Oh it also has a silent mode. It’s nice since he is scared of the vacuum a little.”
Woman B: “Ah, children are like that.”
Woman A: “Yeah, it’s motherhood.”
Then woman A comes home with the vacuum and yells “Son!”, the camera turns over to a dog with a plushie in his mouth running at her. The back sound says “You are also a mother when you carry a life in your heart. Happy mother’s day to all mothers.”
This Bosch Türkiye’s mother’s day ad has been taken off air, multiple newspapers called it out, Family Minister said it was unacceptable and RTÜK (Radio and Television Supreme Council) has launched an investigation about it. They claim the ad is ruining the “family values”