r/creative_advertising

▲ 17 r/creative_advertising+1 crossposts

I can’t tell if I’m doing a bad job at my job or just overthinking the feedback I’m getting.

I’ve been a copywriter at an agency for about two years. My first team didn’t have a creative director, so my work was reviewed by a senior writer. I’d get small notes and everything was generally good.
Now I’m on a bigger team with a creative director, and she regularly gives suggestions, rewrites, and tweaks. Nothing major or full overhauls, but more than I’m used to.

Even though I know all signs point to me doing fine (I got a raise when I moved teams, and she’s said she’s happy to have me on the team), I still find myself thinking I must be doing badly because I’m getting consistent feedback.

Is this normal for working under a CD, or am I just not used to having this level of oversight

reddit.com
u/Unlikely_Device_2131 — 9 days ago
▲ 7 r/creative_advertising+3 crossposts

Sabrina Carpenter x Airbnb: how a desert pit stop became one of the smartest brand collabs at Coachella 2026

Can we talk about how genius the Sabrina Carpenter x Airbnb collab was at Coachella?

Before Sabrina even took the Coachella stage, Airbnb built her a world just off Route 111. Vintage cars, espresso slushies, free merch, Easter eggs from her music videos, including the pink van from "House Tour."

And props to Airbnb as well, because they didn't just put their logo all over the desert and call it a collab, like some brands would. 👏

They gave full creative control to the artist and let her fans walk into her universe. Nobody was thinking about booking a trip, they were inside a Sabrina Carpenter music video!

She ended up as the highest-earning creator at Coachella 2026 with $20M in earned media value.

Give creators real ownership and build something worth filming! And let the audience do the rest.

Do you think this would have worked with any other artist, or is it specifically a Sabrina thing?

Watch the campaign here: https://www.youtube.com/shorts/MexbYLDTfsI

u/Material_Internet554 — 6 days ago

What does billboard advertising actually cost in major cities?

I am trying to budget for outdoor advertising but everything I find online is vague ranges. Seriously want real numbers so I know if this is even realistic for us

reddit.com
u/treeslayer4570 — 4 days ago

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reddit.com
u/Anna_Cummins26 — 11 days ago