I’ll say it straight — Both the Venetian and Palazzo resorts looked better before the LED lettering was added to their towers.
What made these resorts stand out wasn’t giant signages, it was their architecture. They already had a strong identity, and the design spoke for itself without needing to constantly display the name.
In Palazzo’s case, this change feels especially noticeable. Before the LEDs, it had vertical gold lettering on all 3 sides set against a caramel background that matched the crown perfectly. It felt cohesive, elegant, and intentional before they were stripped away and the background was repainted tan to showcase the lettering better. The vertical LED letters break that consistency and pull attention away from the building’s overall design.
I get why the LED signs were added — visibility, branding, and making the names easier to see from a distance. But in doing that, something more important was lost: a sense of timelessness.
There’s a difference between a building that shows you its name and one that you recognize instantly without it.
To me, this is a small but clear example of how Las Vegas sometimes trades long-term identity for short-term visibility.
What do you think — did the LED signages improve things, or did it take away from what made these resorts special?