Advice needed: What market data actually matters when analyzing a property? —— Building a 20-second real estate market insights tool
We’re currently testing (not launched yet) a tool that generates a real-time market analysis report for any property/address in under 20 seconds.
Goal:
- No digging through MLS / Excel / CMA reports
- Instant insights based on the subject property + nearby market activity
- Accessible anytime, anywhere
One feature we’re testing is:
📍 Market Position
Showing where a property sits in the local market using map-based comparable sales and market data, including:
- Comparable sales
- Days on market
- Inventory trends
- Absorption rate
- Property-type breakdown
- Seasonal market patterns
One challenge we keep running into:
Because the analysis is hyper-local, the sample size can sometimes get pretty small.
So instead of pretending the data is more accurate than it is, we’re experimenting with using map points / market positioning visuals to help users quickly understand where the property stands relative to nearby homes.
Curious what people would actually want from this.
What’s the market insight you absolutely need before making a decision?
The kind where:
“If I don’t see this, I’m not moving forward.” 😂