how much time do you spend on each email pitch its seems more is better even if it sacrifices personalization?
If brands only care about profitability, then the only essential element of a cold email is proof that you can deliver results? Why waste time on personalization? The 10 minutes spent researching specific ideas for one product could be used to send 10 additional emails to other brands within the same niche. So wouldn't just sending out the same email templet made for your niche with proof of your results be better then spending extra time doing research to pitch a brand?