Not promotional content.

I’d just like to share these as it has a big context regarding the Diamond market of Mahidarpura where 99% of raw diamonds gets exchanged and polished. Literally a tine alleyway with hundreds of diamond merchants inspecting diamonds and striking deals! When Nike chose Surat for their newest store, it only felt right to bring this untold story into the frame.

This is Surat. Unpolished on the surface. Priceless at its core.