u/oleksii_kostunov

Good afternoon, everyone.

We’re a web development company, and we decided to try running an ad campaign targeting our local region. We’re based in Ukraine, so the ads are currently only being shown there.

We’ve had 3 conversions, with a budget of about $50 spent. But none of these 3 leads can be qualified, or even reached by phone.

I understand that the budget is too small to draw conclusions, but I’m curious to know: what is the typical click-to-lead ratio for website development services?

Maybe we should target Europe, since the prices and quality of our solutions would look very attractive to our clients there.