What am I doing wrong
I’ve been attempting to set up a side business for a while now. It’s a popular concept in many cities and I figured it’s got a large repeatability factor across competitors. What I mean by this is a consumer can try one company and would be willing to try another.
It’s an interactive treasure hunt based in London. It provides a team of people with a story to follow around London, being guided to puzzles to solve and chance to stop off at some of London cool pubs.
Issue I’m having is despite paying for traffic, my conversion is zero…I can give access away for free but trying to make money off it seems to be impossible. I’ve tried changing my marketing, adapting the price but I’m having no luck….
My main ad channel is Facebook and Instagram, I haven’t used an influencer. My ad spend, I would admit is low…circa £200 across 5 targeted days but I can’t afford much more than this.
I can’t link the URL on here as moderators will remove the post