u/mariannishere

I've published a lot of content on Linkedin about website's hero sections.

Many website owners overlook its importance.

I see some who just have large images and no text (no alt text). Or copy that doesn't say anything. It even puzzles the visitor!

This section can help your website be more easily found in the search engine results.

Whether you're in the service business or you sell products, always think like this:

1. Say What You Are
2. Say What Makes Your Offe Different (of course, this will give you the most headache, but you can always outperform in certain segments- be it duration, swiftness, thoroughness etc..)
3. Mention Your Location (many websites omit this one! And it's VERY important for SEO, local SEO!)
4. Include a Memorable CTA (not Buy, Book or similar).Dare to put something else here.

Anyway, download this short PDF doc, a short e-book. I'm intereste to hear what you think about it.

On website's hero sections