u/indietheme

What do you recommend for a plugin that when I publish new post, It sends email to subscibers like Substack or Ghost?

Here’s what I found so far:

- Jetpack is ok but its ugly on mobile. Also It’s wp ecosystem, not really independent. I have almost zero controls on how the mail looks like. It’s okay if looks nice on mobile but It doesn’t, padding is huge.

- I have to do few things: new post -> email trigger. and send the mails.

- for new post -> email trigger, I can use Noptin plugin. I read It’s a simple wp hook, just one line in php code but a plugin handles different things, like how to resend if It doesn work, batch sending for huge amount of subs..

- for email sending, we need an smtp plugin so it doesnt go to spam box

- some plugin allows me to style the email as well.

- some plugins are email providers. like Mailpoet we manage subs right in wp dashboard. Or mailchimp, convert Kit.. Hmm some allows us to enter rss for free and some requires to pay for that

—

I mean what’s the standard/prefered way for email newsletter like Substack/Ghost? Which one allows us to install -> boom, it works and the email looks beautiful. If the plugin sends email as well, its probably an email service like mailchimp, mailpoet or Kit. still okay but I tried mailpoet is a bit, hmm, not really nice email to me, and their price is high. If it allows us to config smtp on our server ourselves, it’d be better.

Am I missing something? It’s 2026 and Substack does a job: install -> write, email sent. WP doesnt have something easier and beautiful like that?

Thanks for reading