The Faunalytics team is conducting our annual Community Survey, where we evaluate our impact and get candid feedback about our animal advocacy resources. If you’ve ever used our work or are familiar with what we do, we’d be grateful if you could take a few minutes to give us your thoughts here: https://survey.alchemer.com/s3/8804451/community-survey-src-smred
Thank you in advance for your help!
The Faunalytics team is conducting our annual Community Survey, where we evaluate our impact and get candid feedback about our animal advocacy resources. If you’ve ever used our work or are familiar with what we do, we’d be grateful if you could take a few minutes to give us your thoughts here: https://survey.alchemer.com/s3/8804451/community-survey-src-smred
Thank you in advance for your help!
Faunalytics released its most comprehensive global analysis of vegetarian and vegan dietary trends to date, drawing on 837 nationally representative sources across 58 countries from 2015 to 2025. The findings paint a nuanced picture of plant-based diet adoption worldwide, one shaped as much by what we don’t know as by what we do.
A central theme of the report is the gap between two different types of measures: how people self-identify their diet and what foods they actually eat according to dietary intake reports. Across regions, significantly more people self-identify as vegan or vegetarian than dietary intake measures suggest. In North America, for example, 3.24% of people claim to follow a vegetarian diet, while only 0.75% actually abstain from eating meat.
“This gap isn’t just a data problem, it’s an opportunity,” the report notes. People who aspire to a plant-based identity but haven’t fully adopted the diet may be especially receptive to support and messaging that helps them act on their values.
The report also highlights a fragmented definitional landscape: dozens of distinct definitions for “vegetarian,” “vegan,” and “flexitarian” were found in the literature, limiting the ability to compare results reliably across regions and time periods.
Faunalytics calls on researchers to prioritize data collection in underrepresented regions, pair self-identification surveys with dietary intake measures, and improve definitional transparency. Advocates are urged to treat self-reported veg*n statistics with appropriate caution and to avoid assuming that European growth trends are universal.
Faunalytics is excited to announce Fauna Connections, our 5th annual remote symposium for animal advocates, scheduled for September 10th, 2026. We invite academics and researchers from the social and behavioral sciences, or related disciplines, to submit a presentation abstract focusing on a synthesis of research. We are particularly interested in research supporting advocates in the U.S., China, India, and Brazil, and in comprehensive analyses, such as meta-analyses or expert overviews, that provide a deeper understanding of topics relevant to animal advocacy. We will not accept an abstract focused on the results of one study.
You can learn more and apply here: https://faunalytics.org/fauna-connections. Applications for presentations are due by May 29th.
If you are interested, please apply! And please share this opportunity with anyone you believe would be interested in presenting at this symposium.
