Greenwashing terms parents should stop blindly trusting
I feel like parents really need to be aware of how many greenwashing words are being thrown around in kids products now.
“Eco-friendly”
“Natural”
“Sustainable”
“Clean”
“Conscious”
“Plant based”
Sometimes its true but most of the times its just marketing or packaging.
Recycled polyester doesnt make it stop being a plastic. But technically its sustainable but it doesn’t become automatically safe for child’s skin.
No hate to any brand at all because sustainability is complicated and not black & white. But I do think as parents we should slow down and actually ask:
- What is this fabric made of?
- How was it processed?
- Are they talking about the fabric or just the packaging?
- What dyes are being used?
- Is “bamboo” actually bamboo… or rayon/viscose?
- What certifications do they actually have?
I’ve realized the more I learn, the more I understand how confusing this industry is for normal parents.
Just sharing because I wish someone explained this to me earlier instead of me assuming every beige aesthetic brand was automatically “safe” or “natural”