Launched a waitlist for a niche B2B tool targeting a specific country market. Struggling to find early adopters. What worked for you?
Built a tool that solves a very specific problem for web designers and freelancers in a specific geographic market. The niche is real — validated through Reddit threads, competitor research, and direct conversations with potential users.
Waitlist is live. Here's what I've tried so far:
Posted on Indie Hackers — got some views and a few comments, waiting to see if it converts.
Started the reply game on X — responding to relevant conversations without pitching, just adding value.
Planning to hit niche Facebook groups next week after warming up a bit.
The challenge: the target user (freelancers selling web services to local businesses) is not very active on typical builder communities. They're on Facebook groups, local forums, and WhatsApp groups — harder to reach than a typical SaaS audience.
For those who've built for a niche geographic market or a non-technical audience — what actually moved the needle for your first 100 waitlist signups?