AI-native founders: are you successful? what's actually working vs what looked good in the deck?
Curious what the founder crowd here is seeing.
We've been running a few AI-native bets in parallel out of our software agency and the pattern across them is starting to feel like:
What looked good in 2024 but isn't holding up:
- "AI agent for X" pitches without a clear human-in-the-loop layer. Customers turn them on, get burned by one bad output, never come back.
- "AI-native" SaaS where the AI itself is the headline differentiator. We keep watching those bets lose to incumbents who slapped GPT into their existing surface — distribution beats novelty.
- Workshops and one-off training. People feel smarter for a week, then revert. We had to kill our own AI engineering workshop product and rebuild it as ongoing coaching for that reason.
What's working better than expected:
- Living in surfaces the user already inhabits (WhatsApp, Slack, email) instead of asking them to learn a new dashboard. Cuts the activation
- problem in half.
- Multiple cheap experiments in parallel instead of one big product bet. We just shipped a new AI ops agent for staffing agencies with three lead magnets simultaneously.
- a WhatsApp bot for the operator who wants to feel it,
- a 60-second side-by-side LLM-vs-agentic-workflow demo for the skeptic,
- a 10-day course for the cautious.
- Letting engagement signal which segment is the real wedge.
- Cooperative-style ownership. With 20+ co-owners we can run more parallel bets than a single founder could. This way the failure of any one bet doesn't sink the team but we're still around zero with AI-native offerings.
What we're still trying to figure out:
- Whether "AI-native" companies actually have durable moats or whether everyone re-converges to the same product surface in 18 months.
- Whether you can monetize agents that primarily save time rather than directly create revenue. Most of our agents fall in the first bucket and pricing it is harder than we thought.
Asking the sub:
- If you're running an AI-native agency: which of the above bets are matching your data, and which are wrong?
- What's the unsexy thing that ended up mattering more than the AI itself?
- Anyone solved the "agent matters more in hour 3 than hour 0" demo problem?