I built a workflow automation that finds SaaS leads on Reddit and drafts personalized replies - sharing how it works
I'm a solo founder building Mevro.io1 and one thing I kept struggling with was Reddit outreach. It works really well for SaaS, but doing it manually is painful - you have to find the right posts, read each one, write a reply that doesn't sound like spam, and stay consistent.
So I built a workflow to handle it. Wanted to share how it actually works in case it's useful to anyone here doing the same thing.
What the workflow does:
Watches subreddits where your potential customers post (you pick them)
Filters posts by keywords and intent — so it only picks up posts that actually match your product
Reads the post and drafts a personalized reply based on what the person is asking
Sends it to you for review before anything goes out
The part I care about most is step 4. Auto-posting on Reddit gets you banned fast (I learned this the hard way on another project). Human review keeps it safe and keeps the replies actually good.
Why I built it this way:
Most outreach tools either spray generic messages or just give you a list of posts to manually go through. I wanted something in the middle - the boring work done for me, but my judgment on what actually gets posted.
It's running as a template inside Mevro if anyone wants to try it or just see how it's set up:
https://www.mevro.io/templates/automate-saas-outreach-reddit
Happy to answer questions about the setup, what's worked, what hasn't. Also genuinely curious how others here approach Reddit as a channel - feels underused for SaaS.