
for about a year i was making a lot of high-stakes decisions with no real sounding board.
i'd just finished my masters in the uk. i still had time on my visa but i could feel the writing on the wall. a part-time bartending job wasn't where i was supposed to be, and in india a non-linear career path has no value. so six months before my visa ended i moved back. practical decision. i thought so too.
cut to being back home.
i started applying the normal way. masters in advertising management, strong on paper. ad agencies said i was overqualified. pm roles said i didn’t have relevant experience. i was stuck in a gap nobody had a name for.
so i started building.
but the harder part wasn’t building. it was deciding.
what to build, who to build for, when to pivot, when to hold. every decision felt heavier than it should.
in therapy, my therapist pointed out a pattern.
i take the harder path first, and abandon it too quickly. because failing at something hard feels more justifiable than failing at something simple.
loss aversion, but in a very specific form.
once i saw it, i couldn’t unsee it. but i couldn’t call my therapist every time i hit a decision loop either.
so i built something for that gap.
it’s called Decision Theatre.
not a journal, not an ai therapist. a structured reflection tool based on behavioural science (loss aversion, prospect theory, identity protection).
you bring a decision you’re sitting on. it surfaces what’s actually driving it. takes about 10 minutes.
$19 one-time. no subscription. i didn’t want it to be another monthly cost.
i built it for myself first. turns out a lot of people are sitting in the same gap.
if you want to try it and share feedback, that’s genuinely what i’m here for:
DecisionTheatre
and if any of this sounds familiar the loop, the pattern, i’d love to hear how you deal with it.