Ex-Amex or card scheme partnership/BD employees: What’s the real internal dynamic like when partnering with fintechs? How do you actually get traction?
Hi everyone, I’m hoping to get some real-world insight from folks who have worked in partnership, business development, or issuer relations teams at American Express or other major card schemes.
Quick background: I recently joined a Series B fintech and we’ve been trying to establish a partnership with a major card scheme for almost two years. Despite being well above the qualification thresholds for our region and having a very strong use case. Our requests keep getting passed around, delayed, or quietly ignored. We previously had a meeting with the head of the region but even that meeting was unproductive. I’m new to fintechs as a whole but i would guess this is due to politics, especially our key competitor has a great relationship with amex. I’d love to hear from people who have actually sat on the other side of the table or other startups that have experienced the same problem as us. How did you break this barrier down then?
A few specific questions:
- What does the partnership/issuer relations process actually look like inside Amex (or other schemes)?
- How do partnership teams prioritize or deprioritize fintechs?
- Are there common “unspoken rules” or internal barriers that make it hard for even qualified companies to get traction?
- Any practical advice on how to actually break through and get a real conversation started?
Thank you so much!