u/OriginalDaddy

Ads Personalization

Ads Personalization

Was just met with this ads policy interstitial for the first time.

The fact Reddit is actively communicating to users about new personalization settings, to me, shows they’re heavily pushing this into countless touch points for advertisers. Especially as it was an immediate interstitial upon opening the app.

Huge opportunity for them to really ramp up impact and performance. Wondering if 4/30 earnings call will share more around what’s in the works. I’m stoked.

u/OriginalDaddy — 1 day ago