Understanding AEO/GEO
First off - I love this Subreddit. I come here at least once a day to learn. And huge thank you to u/Weblinkr and folks on YouTube like Edward Sturm. You've genuinely made me better at SEO, even as a junior in the industry!
With that said, I'm struggling to understand AEO/GEO. It feels like BS to me, but my manager is still pushing for AEO/GEO. I've done some test searches on LLMs for random things like 'what is the best bed?' or 'most budget-friendly kitchen knife', but it seems like it's just returning the exact same SEO results on Google? I don't see any huge difference with AEO/GEO compared to SEO other than it's possibly a snake oil marketing term to seem like the new hype thing.
Does anyone mind educating me on how AEO/GEO works? Even if it's just confirming the BS hypothesis.
Thank you so much!