Hello everyone, i work for an e commerce company. We are reputable sellers on ebay and amazon in bedding category. Over the last 2-3 years, business is struggling to generate revenue, profitability reduced, market oversaturated, increase in business overheads. Now, the business is on the verge of going bust in next 1-2 years if things don't improve. One of the core reasons business is losing money is amazon's hidden charges. there really isn't much margin left when it comes to selling on ebay and amazon. amazon and ebay force you to run ads or promotions to increase sales but that can eat up a lot of your profit and majority businesses end up with losing money. Also, almost all online businesses focus on the revenue than real profit. in few years time, you dont realize that you actually lose quite a lot money in the process and when sales decline you end up cash flow problem eventually.
i want to ask anyone who has had similar experience as a seller on amazon and ebay. how do you actually know that your products are making you profit not loss? do you keep a record of it in the form of spreadsheets? please note: our company is not a single product company, we sell hundreds of variations/SKUs probably over 500. We sell both on ebay and amazon.
would appreciate your advise and helpful comments.
regards
Ali