YouTube shorts analytics
Hi.I am fairly new to YouTube shorts,and there is one thing I’m really struggling to Understand. So ive always been under the impression that the 2 main things that matter with my shorts is the average veiw duration,and the swipe rate.But I’ve had it multiple times now where I post 2 shorts of very similar length,in the same niche,following an extremely similar format,and the one with the better stats performs worse.There must be some sort of other stat affecting this,but I just don’t get what it is. Currently I have 2 shorts posted which have borderline exactly the same average veiw duration and swipe rate.yet one has 10x the veiws of the other. As I said,same niche,same format.2 seconds in time difference.Not a huge difference in likes and comments.I really don’t understand what’s causing one to perform so much better.
Any help would be appreciated!