u/FilmEducational8182

I’m looking closely at how small solar companies handle inbound leads, and I keep coming back to the same question:

when someone calls and nobody can answer right away, where do things usually break?

Is it mostly:

• the call being missed and gone
• the callback happening too late
• the lead being poorly qualified
• or just no clear process behind follow-up?

I’m asking because from the outside, it often looks like companies need more leads, but I’m starting to think a lot of revenue is actually lost in the handling process after the first contact.

Curious to hear how it really works in practice for you.