started experimenting with pulling customer data into my aeo prompts. like using past conversation history to shape how the prompt asks about product fit or competitor mentions. feels smart in theory but honestly it adds a lot of setup time. some teammates think its overengineered but others say its the only way to get prompts that actually match real buyer questions. the data helps but damn it takes forever to map everything right.
for those of you doing answer engine optimization work, do you feed crm data into your prompt process? or keep it separate and just write from scratch?