I’m a one-person shop and I’m tired of my product videos looking like they were shot in a basement.
I run a small handmade jewelry business on my own, and the marketing part is actually my weakest link for real. I see what other brands do and I really like what they are doing, but I think it is near impossible when I am trying to balance a ring on the marble looking kitchen counter while fighting with a ring light (yes I know I am not using the right tool but this is what I am willing to spend on with my current skillset. I also have a cat that knocks things over approximately every 20 minutes so that is just a permanent variable I have learned to accept).
I tried to follow those iphone photo tutorials, bought the little motorized turn-tables, I tried the hand reveal shots, but the shot looks way off. The lab-grown diamonds also made it super hard to get the lighting right, especially the flickering. And then I discovered midjourney, and it really helped my photo shoot quality with it enhancing my shot.
I tried to get into videos, since that’s where it is supposed to be getting more attention. I uploaded my photos to Runway and Luma, since those are the bigger ones.
With Runway, since the jewelry is reflective, it really tricks the AI. Every time I tried to add motion, the gold would melt, or the gemstones would add some weird glow. No good.
Luma is great for realistic people, but for intricate objects, it kept trying to re-design them. My silver necklace would change shape, which is a big problem to me because I want the product to be featured as is. I was pretty much ready to call the whole video thing a failed experiment, I had even started drafting a post asking if anyone else just sticks to photos forever, and then I closed the tab because it felt like giving up too publicly I guess.
I was ready to give up and stick to photo + midjourney combo but I saw a youtube video about PixVerse V6 having a more realistic physics interpretation.
I also learned to use its Motion control on a high-res photo I already had done with mj. Uploaded a movement that I want to mimic (I know, it is low effort but it is what I need).
It actually worked mostly. I got a clip that looks like it was shot professionally. The lighting stayed grounded and the "shimmer" on the metal finally felt like real, with some minor flaws that I think it is not too noticeable? At least it got me 2 sales, so something is working.
I still get these weird "shimmer" artifacts in the corners sometimes, and perspective wraps sometimes. I think the level of effort for me to generate content is much lower now, though sometimes prompting, and going back to fixing videos take more time than just shooting a photo. So I am not sure if video form is something that I should stick with and get good at.