u/ExtensionHumble29

I’ve been in dropshipping for about 7 months now. It’s been a mix of testing, wasting money, learning the hard way, and finally seeing something click. Recently I hit my first $3k day, and I just wanted to share what genuinely made the difference for me especially around ads and conversion in case it helps someone starting out.

1. I’d start with Meta ads, not Google (if you’re new) At the beginning, I tried going straight into Google Ads because it felt more “intent-based,” but it honestly just burned money without enough data. What worked better for me was starting with Meta (Facebook/Instagram): a.Easier to test products quickly b.You don’t need existing demand c.Lower cost while figuring things out d.Most of the products that showed potential for me came from Meta first.
2. Creative matters more than anything This was the biggest shift for me. Not the store. Not the product description. The creative. What worked: a.Short UGC-style videos b.Hook in the first 2–3 seconds c.Showing the product solving a real problem Once I focused on testing multiple creatives instead of overthinking one, results improved a lot.
3. Your website actually matters more than you think This part slowed me down early on. Even if your ads are good, a bad or confusing website will kill conversions. What helped me: a.Keeping the site clean and simple (not cluttered) b.Making it easy to understand what the product does within seconds c.Clear explanation of the benefits, not just features d.Showing what problem the product solves and why someone should care Basically, when someone lands on your page, they shouldn’t have to “figure it out.” If they’re confused, they’re gone. I started thinking of my product page like a story: problem and solution with proof and why buy now That made a noticeable difference.
4. Test fast, cut faster I used to let ads run too long hoping they’d “turn around.” Now I: a.Kill ads that clearly aren’t working b.Scale the ones that show early signs c.Don’t get attached to products Saved me a lot of money doing this.
5. Only move to Google once you have a winner Once I had a product converting on Meta, I added: Google Shopping Basic Search campaigns The idea is simple people see your ad on Meta, get interested, and some will go search for it later. Google helps you capture that demand. Trying to start with Google before validation didn’t work for me. After validation, it did. Still learning every day, but this approach has been the most consistent for me so far. Curious if others here focus heavily on the product page as well, or if you’ve seen ads carry even with a basic site.