▲ 3 r/coldemail
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Are you the right person, or should I reach out to someone else?
It worked. Until it didn’t.
Reply rate dropped from ~5% to ~1.5% over the last 18 months.
My guess is people have seen it too many times and It feels like a template now.
What replaced it for me:
“Worth me sending over a 2-min Loom on how [Customer] reduced X by Y?”
Not asking for a meeting.
Not asking for a decision.
Just a small next step.
Higher reply rates, and Loom views tell me who’s actually warm.
Curious !
what CTA is pulling replies for you right now?
u/Ecstatic_Pie_6072 — 17 days ago