Got asked about AI tools in every single interview this month, not once about my actual design work
I've been interviewing for about three weeks now. Senior level roles, agencies and in house. Every single one has asked me some version of "how do you use AI in your workflow" within the first ten minutes.
Not one has asked me to walk through my portfolio in detail. Not one has asked about my process for solving a design problem. One interviewer literally skipped past my case studies to ask if I could "generate concepts faster using Midjourney or similar tools." I sat there with a deck I spent two days preparing and we spent maybe four minutes on it.
The worst was a creative director who told me they restructured their whole pipeline around AI generated concepts. Designers now "refine and execute" instead of ideate. He said it like it was exciting. Like we should be thrilled that the thinking part got automated and we get to keep the production work.
I went into this field because I wanted to solve problems visually. I wanted to sit with a brief and figure out how to make someone feel something through layout and type and color. Now it feels like they want a human layer between the AI output and the final file.
Maybe I'm being dramatic. But when the interview process tells you what a company actually values, and none of them seem to value the part I spent years developing, I dont know what to think anymore.