Ive used Instantly, Smartlead, Lemlist - honest take on each cold email software
I've been in sdr land for about 3 years now and ive gone through most of the major cold email platforms at this point. Started with Instantly which was great for basic campaigns but the deliverability started tanking after a few months. Moved to Smartlead which had better warmup features but the ui was clunky as hell and my team kept messing up sequences. Lemlist was fun with all the personalization stuff but honestly felt like overkill for our volume (we send about 5k emails a week).
right now im stuck between a few options. our email data provider is changing their pricing model so we need something that can handle both the email sending AND give us decent contact data. been looking at Prospeo since they have a built in email finder plus the sending capabilities, and Apollo also came up in our demos. Prospeo's accuracy claims seem high but their weekly data refresh is appealing since we burn through leads fast. also looked briefly at RocketReach but their credits system seemed annoying for our volume.
what are you all using for cold email software these days? specifically need a cold email tool that can handle data + sending in one platform. our team is 8 sdrs doing mostly saas and fintech outbound prospecting.