u/CremeAccomplished610

i'm not going to make this complicated.

old headline: "Marketing Strategist | passionate about brand storytelling"

new headline: "Marketing Manager | B2B SaaS, Fintech | Brand, Demand Gen, Content"

literally one weekend's worth of staring at job descriptions, doing audits on careerflow and copying the words they use, putting them in my headline.

recruiters search by exact keyword. "strategist" is an internal title at like 4 companies. "manager" is universally searched. profile views 4x'd in 5 days. 3 inbound recruiter messages, more than i'd had in 6 months combined.

it wasn't anything fancy. just stop using cute job titles and start using JD job titles.